TITLE:

The Shipping Forecast

CLIENT:

Five Eight Zero

CATEGORIES:

DATE:

May 2010

DELIVERABLES:

  • Identity
  • Printed ephemera (flyers, posters, member cards, menus, etc)
  • Poster campaign
  • Custom wax-sealed opening invites
  • Interior design
  • Animated ident

WHO WE DID IT WITH:

WHAT WE’VE DONE

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INFO:

Full creative direction of Five Eight Zero’s newest bar venture, in Liverpool. We have worked closely with Five Eight Zero and Chibuku to implement a brand strategy across the board: from the initial identity, through to the interior decor, to the brand’s tone of voice.

In keeping with the maritime themes of the bar name, each monthly listings programme is triple-folded in the style of a map, the regulars cards are designed as ’tot cards’ (which used to be issued to sailors to ration the rum), and the launch invites were sealed with a custom wax stamp. Future deliverables will continue to be produced along these lines. The Shipping Forecast is also our first venture into interior design, and we are in the process of adding further murals and drawings to the inside of the venue.