TITLE:

Hooka

CLIENT:

Hooka

CATEGORIES:

DATE:

July 2006

DELIVERABLES:

  • Identity
  • Interior decor
  • Folded marketing stationery

WHAT WE’VE DONE

Hooka Hooka

INFO:

We developed the Hooka brand from scratch as soon as the owner set the business up. This included consulting on aspects of the salon design itself, all signage and marketing direction, and the general tone of voice to be used in promoting the place. Initially a men—only boutique style venue, the marketing was clean and clinical and married with bold and provocative slogans, avioding the usual cluches of using model photography and glamour speak.

 

All of the price menus and appointment cards are designed with a crease so they can fold down to business card size and be carried in the wallet.

TESTIMONIAL:

We have worked with Mercy for over 3 years now, during which time they have given the salon a strong sense of identity. Mercy’s work is always of a very high standard and we hope to keep working with them in the future.

  • Hooka
  • Hooka